PR: Yen Press goes into Orbit

It looks like there is some consolidation going on down at Hachette Book Group, where two newish imprints, Yen Press and the sci-fi/fantasy line Orbit, are being combined into a single division, to be known as Orbit. I don’t understand the thinking here, given that Yen has an entire magazine named after their imprint, but times are tough all over. At the same time, it was announced that Yen co-publisher Rich Johnson will be departing at the end of the month, leaving Kurt Hassler to run things on his own. Read on for more.

Hachette Book Group Creates New Publishing Division

Hachette Book Group is to create a new publishing division, comprising two new imprints it launched last year: Orbit, its Science Fiction and Fantasy imprint; and Yen Press, its Manga and Graphic Novel imprint. The new division will take the Orbit name, and will strategically strengthen HBG’s presence in these increasingly vital segments of the book buying market.

Tim Holman, who relocated from London to New York in 2006 to help set up Orbit, has been appointed VP and Publisher of the new division, reporting to CEO and Chairman David Young. Reporting to Tim Holman will be Kurt Hassler, Publishing Director of Yen Press. Kurt will be assuming responsibilities previously shared with co-Publishing Director Rich Johnson, who will be leaving the company at the end of October. Alex Lencicki has been appointed Marketing and Publicity Director for the new division.

David Young commented: “This new publishing division gives us the perfect platform for building our business in two genres that have significant potential for future growth. Tim has grown Orbit to be the market-leading imprint in the UK, and his publishing experience is perfectly suited to the opportunities presented by both Orbit and Yen Press in the US market. We are of course sorry that Rich Johnson will be leaving the company, however as the Yen business has evolved it has become clear that a single Publishing Director for the imprint is most appropriate. The establishment of this new division reflects not only our belief that it makes publishing sense for Orbit and Yen Press to be more closely connected within the company, but also our commitment to the genres in which they publish.”

Tim Holman commented: “Orbit and Yen Press will continue to develop independently. However, as a single division, we’ll be able to combine our efforts in a number of key areas to great effect. Both Orbit and Yen Press are publishing in genres that can no longer be considered marginal. It is almost impossible to imagine popular culture today without them. Our challenge is to embrace this change, to be creative and forward-thinking, and to engage with the new audiences that we know are out there. I believe that we have the right publishing vision and the right publishing team, and I’m greatly looking forward to working with Kurt, Alex, and colleagues throughout the company to make the new Orbit division a great success.”

About Hachette Book Group:
Hachette Book Group is a leading trade publisher based in New York and a division of Hachette Livre, the second-largest publisher in the world. Hachette Book Group’s product lines include adult, illustrated, religious, children’s, and audio books under the imprints Little, Brown and Company, Little Brown Books for Young Readers, Grand Central Publishing, FaithWords, Center Street, Orbit, and Hachette Audio. Its bestselling authors include Ansel Adams, Sherman Alexie, James Bradley, Marc Brown, David Baldacci, Jimmy Buffett, Stephen Colbert, Michael Connelly, Ted Dekker, Nelson DeMille, Emily Dickinson, Malcolm Gladwell, Lisi Harrison, Mary Ann Hoberman, Dr. Martin Luther King, Jr., Robert Kiyosaki, Nelson Mandela, Patrick McDonnell, Brad Meltzer, Joyce Meyer, Stephenie Meyer, Todd Parr, James Patterson, David Sedaris, Anita Shreve, Anne Rivers Siddons, Nicholas Sparks, Jon Stewart, Trenton Lee Stewart, and Cecily von Ziegesar.

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Comments

  1. My question is this: is Yen Press still going to be Yen Press on all of the books? Or is it going to change to Orbit? It seems ridiculous to change all the branding to me, especially when a whole magazine is named after Yen Press. This is not the kind of news I like to hear near a weekend.

  2. from what i can gather they’re going to be kept independent in practice. So Orbit keeps the Orbit label. Yen keeps the Yen label.

  3. Oh thank God.

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